Frequently asked questions
Everything you need to know about the platform, pricing and the WhatsApp Business API.
Getting Started
What is the WhatsApp Business API?
The WhatsApp Business API is an official tool from Meta that allows businesses to automate messaging, broadcast bulk campaigns, integrate chatbots, and support multiple customer support agents on a single WhatsApp number.
What do I need to sign up?
A registered business, a phone number not currently active on the WhatsApp consumer/Business app (or one you're willing to migrate), and a Meta Business Manager account. Our onboarding wizard walks you through connecting everything in minutes.
Can I keep my existing WhatsApp number?
Yes. You can migrate an existing number to the API. Note that after migration the number works through the platform dashboard instead of the WhatsApp mobile app (coexistence features are supported where Meta allows).
How long does approval take?
Most businesses are live the same day. Meta business verification (needed for higher messaging limits and the green tick) typically takes a few business days.
Pricing & Billing
Are there any per-message markup costs?
No. Unlike many providers, SK WEBTECH charges ZERO markup on your messages. Each template message is charged at Meta's official per-message rate, saving up to 60% on messaging bills. The platform subscription is a separate flat monthly fee.
How does Meta charge for messages?
Meta charges per delivered template message, by category: Marketing, Utility or Authentication. Replies within the 24-hour customer service window are free, and so are utility templates sent inside that window. Rates vary by country and are set by Meta; the India rates are listed on our pricing page.
How does the wallet work?
You recharge a prepaid wallet from the dashboard. Each template message you send is deducted from it at its per-message rate, a send that fails is refunded automatically, and every charge shows up in a full transaction history, so you always know exactly where your money goes.
Can I cancel anytime?
Yes. There are no lock-in contracts on Starter and Growth plans. Your number and Meta assets always belong to you.
Features & Automation
How does the visual flow builder work?
You design conversations on a drag-and-drop canvas: send messages with buttons or lists, ask questions and save answers, call your own APIs mid-flow, branch on conditions, add delays and hand off to a live agent. Flows trigger on keywords or template button replies.
Can a human agent take over from the bot?
Yes. Flows include a Transfer Agent step, and agents can intervene on any conversation from the shared inbox. When an agent intervenes, automation pauses for that contact automatically.
Do you support WhatsApp message templates?
Fully. Create templates with media headers, variables and buttons in the dashboard, submit them to Meta for approval, and track their status — then use them in campaigns and flows.
How many agents can use the shared inbox?
Unlimited on Growth and Enterprise plans. You can assign, transfer and monitor chats across your team in real time.
Verification & Integrations
Does SK WEBTECH help in getting the official Green Tick?
Yes! We assist businesses in applying for and securing the official Meta green verified tick next to their display name. We guide you through verification prerequisites at no extra cost.
Can I integrate this platform with our existing CRM/website?
Absolutely. We offer REST API endpoints, developer documentation, and signed webhooks that let you connect with Shopify, WooCommerce, custom CRMs, payment gateways and databases.
Is my data secure?
Messages flow through Meta's official Cloud API infrastructure. Platform access is token-secured per workspace, webhooks are signed, and your customer data is never shared or sold.